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ADULTS' RESPONSE TO MASSACHUSETTS ANTI-TOBACCO TELEVISION ADVERTISEMENTS: IMPACT OF VIEWER AND ADVERTISEMENT CHARACTERISTICS

By: BIENER, L.
Contributor(s): ET AL.
Material type: materialTypeLabelBookISSN: 0964-4563 (papel); 1468-3318 (online).Subject(s): Actitudes sociales | Campañas de prevención | Drogodependencias | Tabaquismo | Televisión | Acción social | AdiccionesGenre/Form: DocumentalOnline resources: Path In: TOBACCO CONTROL Vol. 9, no. 4 (2000), p. 401-407
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R.1048 | Archivo (Browse shelf) Available

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